Interactive Business Series
Talon & Crown
Three races. Five men and five women with $25,000 each, racing to a billion, and five 18-year-olds with $500 each, racing to a million by 25. You sit on the board and cast the deciding vote.
Every week a player faces a decision there's no taking back, and the audience decides it. The people are fictional; the methods are real.
How It Works
Watch. Vote. Download. Buy.
Watch
A new episode every week on YouTube: The Empire Race on Fridays and The Empress Race on Tuesdays at noon Eastern, The Prospect Race on Sundays at 7 p.m. Eastern.
Vote
Each decision goes to a poll on the channel. The winning option is what airs next.
Download
Every episode's lesson comes with a free worksheet, so you can run the same decision on your own business.
Buy
The books and the player guides give you the whole system: the method, the templates and the worked numbers.
The Empire Race
Five Men. $25,000 Each. One Race to a Billion.
Five operators in five Great Lakes cities leave their jobs to build companies in one shared world.
Episode 1, The Last Paycheck, premieres Friday, January 29, 2027, at 12:00 p.m. Eastern; then a new episode every Friday. The board's first three votes: Michael's promotion or the leap, Christopher's empty warehouse, and which business Robert should buy.
The Industrialist
Michael Brennan
Toledo, Ohio. Industrial maintenance technician, 14 years.
The Infrastructure Baron
Daniel Reyes
Chicago, Illinois. Licensed elevator mechanic, 12 years.
The Acquirer
Robert Hale
Indianapolis, Indiana. Construction project manager, 15 years.
The Property Magnate
Christopher Okafor
Columbus, Ohio. Property maintenance supervisor, 11 years.
The Systems Architect
Nathan Cole
Cleveland, Ohio. Operations and systems manager, 15 years.
Start Here, Free: Your Seat on the Board
The free guide to the race: how it's scored, the five players, how to vote every Friday, and the first worksheet.
From the Shop
The Empress Race
Five Women. $25,000 Each. One Race to a Billion.
Five women leave the lab floor, the plant floor, the sales floor, the store floor and the job site to build companies, and the board votes on their biggest decisions.
A new episode every Tuesday at noon Eastern. Join the list and we'll email you the date of the first one.
The Biomedical Pioneer
Dr. Anjali Rao
Durham, North Carolina. Senior scientist at a contract research lab, 9 years.
The Beauty Industrialist
Shelby Pruitt
Greenville, South Carolina. Third-shift batching lead at a contract cosmetics plant, 14 years.
The Real Estate Mogul
Marisol Vega
Nashville, Tennessee. Top-producing agent at someone else's brokerage, 12 years.
The Tastemaker
Imani Brooks
Atlanta, Georgia. Visual merchandising lead at a department store, 12 years.
The Construction Magnate
Jessie Oxendine
Charlotte, North Carolina. Assistant superintendent at a large general contractor, 15 years in the trades.
Start Here, Free: Take Your Seat on the Board
The free guide to the race: how it's scored, the five women, how to vote on their biggest decisions, and the first worksheet.
From the Shop
Floor to Crown: Building a Company from $25,000
The Season One companion book to The Empress Race.From $14.99
The Empress Race Season One Library
Everything from The Empress Race's Season One, in one order.$149
The Funded Scientist
Grants, investors and the cap table, from the bench to the plant.$79The Prospect Race
Five at 18. $500 Each. One Race to a Million.
Five 18-year-olds in five corners of Texas start with a birthday's cash or a Christmas present's equipment and race to $1 million by 25, and the front office makes the call on their biggest decisions.
A new episode every Sunday at 7 p.m. Eastern. Join the list and we'll email you the date of the first one. For adults: every player is 18 or older, and so is the list.
The Groundskeeper
Izaiah Grant
Pecan Bend, Texas. Starts with his grandfather's rebuilt mower and a trimmer.
The Finisher
Val Treviño
Corpus Christi, Texas. Starts with a polisher and a used pressure washer.
The Speedrunner
Mikey Dao
Garland, Texas. Starts with $500 and an exchange account.
The Inventor
Callie Voss
Levelland, Texas. Starts with a 3D printer.
The Media Mogul
Tobi Adeyemi
Sugar Land, Texas. Starts with $500, a best friend who edits video and a map with 41 circles.
Start Here, Free: Take Your Seat in the Front Office
The free guide to the race: how it's scored, the five players, how to make the call on their biggest decisions, the show's honest take on crypto, and the first worksheet.
From the Shop
Rookie to Crown: Building a Business from $500 Before 25
The Season One companion book to The Prospect Race.From $14.99
The Prospect Race Season One Library
Everything from The Prospect Race's Season One, in one order.$149